MBA – Marketing
ELIGIBILITY
- For 10th: Completion of 10th grade.
- For 12th: Completion of 12th grade in any stream. A background in Commerce, Humanities, or Science can provide relevant skills.
- Training: A bachelor’s degree in Business Administration, Marketing, Communications, Economics, or related fields. Prior experience in sales, advertising, or market research can be beneficial.
ENTRANCE TESTS
- Graduate Management Admission Test (GMAT) for MBA programs.
- Specific entrance exams for MBA programs specializing in Marketing Management.
- Professional certifications such as Digital Marketing certifications (e.g., Google Ads, Facebook Blueprint).
AVAILABLE COURSES
- Bachelor’s Degree: BBA in Marketing, Bachelor’s in Business Administration, Bachelor’s in Mass Communication.
- Professional Certifications: Digital Marketing certifications (e.g., Google Ads, Facebook Blueprint), Marketing Research certifications.
- Master’s Degree: MBA with specialization in Marketing Management, Master’s in Marketing Research.
- Ph.D.: Doctorate programs in Marketing for advanced research and academic careers.
WORK OPPORTUNITIES
- Brand Management: Developing brand strategies, managing brand equity, and executing marketing campaigns to enhance brand awareness and loyalty.
- Advertising and Promotion: Creating advertising campaigns, designing promotional activities, and leveraging digital marketing channels to reach target audiences.
- Market Research: Conducting market analysis, consumer surveys, and competitive intelligence to identify market opportunities and trends.
- Digital Marketing: Implementing online marketing strategies, managing social media platforms, and optimizing digital advertising campaigns.
- Product Management: Launching new products, conducting product lifecycle management, and developing pricing strategies based on market analysis.
- Sales and Business Development: Collaborating with sales teams, developing sales strategies, and nurturing client relationships to drive revenue growth.
- Consulting Firms: Providing marketing advisory services to client organizations, developing market entry strategies, and conducting market feasibility studies.
- Retail and E-commerce: Managing retail marketing operations, optimizing customer experience, and driving online and offline sales through effective marketing initiatives.
- Healthcare and Pharmaceutical Marketing: Promoting healthcare services or pharmaceutical products, adhering to regulatory guidelines, and educating healthcare professionals and patients.
- Entertainment and Media: Managing marketing campaigns for films, music, or media content, coordinating publicity efforts, and enhancing audience engagement.
